Blog | Indie Source

By:Zack Hurley
04/03/2014
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International Clothing Line Shares about Creating Apparel

i.CTZN and the Creation Process As one of the exhibitors of Magic Marketweek Feb 2014, Indie Source, got a chance to meet with Founders, Sheena Gao and Laura Krusemark from…

By:Zack Hurley
03/17/2014
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Onzie Yoga Apparel; Q&A w/ Founder Kimberly Swarth

Onzie Yoga Apparel: From Vision to Brand More than two decades ago, Yoga became a lifestyle practice for Kimberly Swarth and with it, the driving force of her business. Swarth…

By:Zack Hurley
03/10/2014
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How to Create the Perfect Lookbook

Likened to an artists portfolio lookbooks not only showcase brands collections but aid in their overall success. Distributed to buyers, consumers and even press they are the quintessential way to…

By:Zack Hurley
03/08/2014
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How to get Media Attention for Your Brand

There are many aspects in creating and establishing a brand from conceptualizing an idea, to developing that idea, and formulating media buzz to get your merchandise into the hands of…

By:Zack Hurley
03/04/2014
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Fashion vs. Function: The Pocket Problem

The Pocket Problem Consumer buying habits are influenced by a number of factors. Cost, branding, and the design of apparel can determine the success or failure of a clothing line. One…

Resources and Tools Fashion Designer should know

By:Zack Hurley
03/03/2014
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Top Resources & Tools Fashion Designer should know

Designer Resources and Tools When your job is based on something that is very artistic and requires time and inspiration one of the must do’s is research. Research and experience is…

By:Zack Hurley
03/03/2014
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How to get Your Clothes on Celebrities

Get Your Clothes on Celebrities For most designer’s, it is a dream to have their collection of clothes draped on some of the most adored celebrities, along with having snap-shot images…

By:Zack Hurley
03/03/2014
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“Made In America” What does it mean?

Made in America The “Made in America” claim is used to describe the extent of a product’s US origin. Although the reasons may vary, the steps for obtaining an “American…

By:Zack Hurley
03/03/2014
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Fashion Shows: A Necessity or a Desire?

Do We Actually Need Fashion Shows? Fashion by nature exists in an ephemeral state; trends come and go as style matures then dies. The fashion show is the most popular form…

By:Zack Hurley
01/27/2014
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Dominant American Trends 2014

Projected 2014 Trends The dominant trends of 2014 will be: arty style, floral prints, sewing street, wrinkled by gold, summer fur, ethereal transparency … inspired trends but also varied and…